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July 04, 2024 | The Leela, International Airport, Mumbai

Categories

Categories

EARLY BIRD ENTRY FEE
14,000 + GST

FULL ENTRY FEE
16,000 + GST


Note: A late fee of Rs 2,000 per entry will be levied after the expiry of the entry deadline.

All Media
  • Best CSR Campaign
    The use of CSR initiatives in such a way as to strengthen the brand
    Enter Now
  • Best Multimedia Campaign
    The use of multimedia channels to deliver a cohesive and impactful message that resonates with the target audience and drives engagement.
    Enter Now
  • Best Topical Campaign
    The use of an event, a news development, a festival or any other public occasion to generate fresh interest in a brand
    Enter Now
Ambient Media
  • Best Non-Traditional Indoor
    Posters and other work for indoors (including malls, restrooms).
    Enter Now
  • Best Non-Traditional Outdoor
    Bus shelters, digital screens, pole kiosks, ads at metro stations, and other such smaller formats.
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  • Best Traditional Outdoor
    Large format hoardings in traditional outdoor spaces.
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Brand Activation
  • Best Brand Activation
    Activation (short one-off live events, street show, sports events, festivals, corporate entertainment etc.) aimed at engaging in an engrossing manner with consumers.
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  • Best Experiential Campaign
    The use of experiential marketing to heighten brand engagement.
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  • Best Instore Activation
    The use of physical retail environment to drive consumer interaction and creating memorable brand experiences.
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  • Best Cause Marketing
    The use of activation in an unusual way to involve the target audience with a social cause.
    Enter Now
  • Best Influencer Collaboration
    A collaboration that effectively leverages influencers' reach, authenticity, and expertise to promote a brand.
    Enter Now
  • Best Product Sampling
    The use of sampling in an innovative manner to introduce consumers to a product or service.
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Content
  • Best Branded Content Campaign
    A clearly identifiable content-based campaign with a specific marketing goal in mind
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  • Best Content Marketing Campaign
    The use of high-quality content that drives a brand's marketing message and helps towards increasing revenue. The campaign should have used a minimum of three platforms/channels for distribution
    Enter Now
  • Best Content Marketing for a Product Launch
    The introduction of a new, clearly identifiable content initiative for a product launch.
    Enter Now
  • Best Interactive Content
    The use of interactive content to engage users during a campaign
    Enter Now
  • Best Use of a Visual
    The use of visual content (images, videos and GIFs) to promote a product or service.
    Enter Now
Design
  • Best Brand Identity
    The creation of a memorable identity that evocatively conveys what the brand stands for.
    Enter Now
  • Best Packaging
    Packaging design with a focus on both, functionality and visual appeal
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Digital
  • Best Brand Integration
    The use of a brand when it is seamlessly interwoven with another piece of content so as to further push its core marketing message.
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  • Best Innovation In Digital
    Creative use of technology in a brand campaign to communicate with consumers in breakthrough fashion.
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  • Best Online Integrated Campaign
    Campaigns that use multiple digital platforms in an integrated manner
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  • Best Performance Marketing
    The use of Performance Marketing to drive a brand's marketing message.
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  • Best Product Launch Campaign
    The use of more than one platform to impactfully launch a product or a service.
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  • Best Storytelling
    Cutting edge digital tools to narrate a compelling and emotionally gripping story.
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  • Best Use of Technology
    The innovative use of technology to drive a brand's marketing message
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Influencer Marketing
  • Best Influencer Marketing Campaign
    The use of social media influencers to help drive the brand's message across social platforms leading to more sales and higher overall revenue.
    Enter Now
  • Best Use of Influencer(s) for Lifestyle Brands
    Best use of influencers in a creative way to promote a Lifestyle Brands. This could be standalone ad or part of a broader campaign.
    Enter Now
  • Best Use of Influencer(s) for Packaged Goods
    Best use of influencers in a creative way to promote a Packaged Goods brand. This could be standalone ad or part of a broader campaign. This includes food, beverages, cosmetics, etc.
    Enter Now
  • Best Use of Influencer(s) on Instagram
    Use of Instagram in a creative way to convey a brand message via influencers.
    Enter Now
  • Best Use of Influencer(s) on YouTube
    Use of YouTube in a creative way to convey a brand message via influencers.
    Enter Now
  • Best Use of Video for Influencer Marketing
    The use of video in a creative manner to promote a brand.
    Enter Now
Print
  • Best Print Ad (Campaign)
    A print ad campaign to promote a product, brand, service or any new initiative
    Enter Now
  • Best Print Ad (Single)
    A single print ad to promote a product, brand, service, or any new initiative
    Enter Now
  • Most Innovative Use of Print
    Brand that has used print as a medium to promote a product, brand, service or any new initiative in a unique manner or in a manner not seen before
    Enter Now
Social Media
  • Best Use of Instagram
    The use of Instagram and its features to drive a brand's marketing message
    Enter Now
  • Best Use of Social Media Marketing
    The use of multiple social media platforms (minimum 2) to drive a brand's marketing message
    Enter Now
  • Best Use of User Generated Content
    The use of user generated content in any form to further drive a marketing effort or initiate a brand's marketing campaign
    Enter Now
Television
  • Best TV Ad (Campaign)
    A TV ad campaign to promote a product, brand, service or any new initiative
    Enter Now
  • Best TV Ad (Single)
    A single TV ad to promote a product, brand, service or any new initiative
    Enter Now
Sector Awards
  • Best campaign in Automobiles
    The use of fresh idea/s to create a standout campaign in the Automobile sector.
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  • Best campaign in BFSI
    The use of fresh idea/s to create a standout campaign in the BFSI sector.
    Enter Now
  • Best campaign in Foods & Beverages
    The use of fresh idea/s to create a standout campaign in the F&B sector.
    Enter Now
  • Best campaign in Personal Care
    The use of fresh idea/s to create a standout campaign in the Personal Care market.
    Enter Now
  • Best campaign in Media & Entertainment
    The use of fresh idea/s to create a standout campaign in the Media & Entertainment sector.
    Enter Now
  • Best campaign in Durables & Electronics
    The use of fresh idea/s to create a standout campaign in the Durables & Electronics sector.
    Enter Now
  • Best campaign in Fashion & Lifestyle
    The use of fresh idea/s to create a standout campaign in the Fashion & Lifestyle space.
    Enter Now
  • Real Estate
    The use of fresh idea/s to create a standout campaign in the Real Estate space.
    Enter Now
Video
  • Best Brand Video (Campaign)
    A video campaign that tells the brand story in a compelling, memorable way and resonates emotionally with the target audience.
    Enter Now
  • Best Brand Video (Single)
    A video that tells the brand story in a compelling, memorable way and resonates emotionally with the target audience.
    Enter Now
  • Best Long Form Video (More than 30 seconds)
    A compelling and memorable brand video that resonates emotionally with the audience and is more than 30 seconds long.
    Enter Now
  • Best Short Form Video (30 seconds)
    A compelling and memorable brand video that resonates emotionally with the audience and is not more than 30 seconds long.
    Enter Now
Special Awards
  • Participants will receive scores for metals won:
    Gold: 30 points | Silver: 20 points | Bronze: 10 points
  • The participant who receives the highest number of points in their class will receive the title of:
    BRAND OF THE YEAR
  • (For example, a participant that wins a Gold, a Silver, and a Bronze will have scored 30 + 20 + 10 = 60 points)
  • All participants will be automatically considered for one of these titles. They do not have to pay an additional fee.
  • In the event of a tie where two participants receive the same number of points, the one that has received more gold awards will be declared the winner.
Note: The individual brand would be considered for the award and not the group.
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