Shridhar is an experienced Sales leader with over two decades of experience and having led key functions like Sales Strategy, Programmatic Sales, Influencer Marketing, Video Monetization, Digital Brand Solutions, Content Alliances & Partnerships, Digital Analytics, Syndication with OTT players,. He has an expertise in handling large cross functional teams dealing with highly diversified portfolios, developed strong business acumen both in Media and Digital industries. Dynamic career of 20 years that reflects pioneering experience and year-on-year success in achieving business growth objectives in well-established and growing organizations.
Shridhar is associated with Zee Media Corporation Ltd, New Delhi as Chief Revenue Office Digital . ZMCL is India's Premier News Network with 14 Linear news channels in 6 different languages touching more than 220 Million viewers , ZMCL is a Part of multibillion-dollar Essel Group · India Dotcom Private Limited (Formerly Zee Digital) has a reach of 300 + million monthly unique visitors and on top of that Social media pages of the network have around 120 million followers .In this role he has been assigned to Scale the Digital Revenues of the Group and improve the Sales Positioning of the ZMCL offerings. Apart from India, he is also looking after the expansion of Sales Channels across North America, Canada, Europe, Asia Pacific, MENA and Africa Regions.
In his early career, Shridhar has worked in several different roles with prestigious Media Brands like The Hindu, Jagran New Media (Dainik Jagran Group), Asianetnews Network etc. He has setup Digital Revenues for Jagran New Media and Asianetnews Network from scratch. With Asianetnews Network he has also managed Middle East as a region apart from India.
Shridhar is from Uttarakhand and has been living in Delhi for the Past 20 Years. He did an Advanced Program for Marketing Professionals from IIM Kolkata and holds an MBA degree from FMS, Sagar University. He is happily married, proud Father of two sons, a professional Table tennis player and loves travelling and Meditation.