AWARDS & CONFERENCE
March 15, 2024
Fairfield by Marriott, Mumbai
REGISTRATIONS
LUNCH
OPENING ADDRESS
Sreekant Khandekar
Co-Founder & Chief Executive Officer
afaqs!
How has the rise of social media impacted PR firms' relationship with the mainstream media?
Do PR firms need mainstream media much less than before? Also, has the relationship changed in other ways?
Shashikant Someshwar
Managing Director
The Weber Shandwick Collective
Rajiv Banerjee
Group Head - Corporate Communications
Piramal Enterprises
Aniruddha Bhagwat
CEO & Co-Founder
Ideosphere
Nitin Mantri
Group CEO
Avian WE
Sreekant Khandekar
Co-Founder & Chief Executive Officer
afaqs!
Do PR firms use data as well as they should - or could?
The availability of data can pose a problem - there is too much of it. Have PR firms settled on how it can be best used?
Dr Navneet Anand
Founder & Director
GreyMatters Communications & Consulting
Deepshikha Dharmaraj
Chief Executive Officer
BCW India Group
Nitin Mantri
Group CEO
Avian WE
Smita Basu Roy
Head - Corporate Communications
Godrej & Boyce
Aakriti Bhargava
Co-founder
Wizikey
Venkata Susmita Biswas
Executive Editor
afaqs!
The HR challenge in PR
PR firms are struggling to attract talent even as many of their employees are migrating to corporate communications. What can be done?
Pooja Chaudhri
Executive Director
Concept PR
Diana Fernandes
Founder & CEO
Bloomingdale Public Relations
Dr Navneet Anand
Founder & Director
GreyMatters Communications & Consulting
Arwa Husain
Director
Adfactors PR
Sreekant Khandekar
Co-Founder & Chief Executive Officer
afaqs!
TEA Break
Crisis management in the age of social media
When unexpected events take place, companies have a horrible time staying in control as news takes on a life of its own on social media. What does experience teach us?
Bibek Chattopadhyay
Chief Communications Officer
ArcelorMittal Nippon Steel India
Aanchal Chachra
Director - Marketing & Innovation
PR Pundit
Vineet Handa
Founder & CEO
Kaizzen
Gayathri Pradeep
General Manager - Corporate Communications
Bangalore International Airport
Venkata Susmita Biswas
Executive Editor
afaqs!
What role can influencer marketing play in moulding public perception?
It is tempting to add this to the arsenal of a corporate communications effort. What are the limits of what influencers can do?
Aparajita Mukherjee
General Manager - Content & Advocacy
DIAGEO India
Kunal Kishore
Founder-Director
Value 360 Communications
Anurag Iyer
CEO
BigBang.Social
Shreyas Kulkarni
Assistant Editor
afaqs!
Networking Break
