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Overview
In 2025, customer experience (CX) has evolved into a critical business advantage, where emotional intelligence meets data intelligence, and loyalty is earned through every interaction. The most successful brands are no longer just selling products or services -they’re crafting seamless, personalized journeys across every touchpoint.
The afaqs! Customer First Summit is where this new era of CX takes shape. From hyper-personalisation powered by AI to ethical data practices and intuitive omnichannel experiences, the summit will spotlight the ideas, innovations, and individuals pushing the boundaries of what customer-centricity means today.
Whether you're driving change inside a legacy organisation, building a nimble D2C brand, or shaping the tools of tomorrow, this is your space to learn, connect, and be recognised. Because in a world driven by technology, it’s still the human experience that sets great brands apart.
Key Highlights
Key Themes
Hyper-personalization at Scale
Generative AI and the Next Wave of Customer Engagement
Voice, Chat & Emotion AI: The Rise of Conversational Experiences
Seamless Omnichannel Strategies
Ethical Data, Trust, and Customer Consent
New-Age CX Metrics: Beyond NPS
Designing for Accessibility and Inclusivity
CX-Led Innovation in Product & Service Design
Who Should Attend?
CEOs and Founders
Chief Customer Officers (CCOs)
Chief Marketing Officers (CMOs)
Chief Technology Officers (CTOs)
Chief Experience Officers (CXOs)
Heads of Product & Innovation Customer Experience Managers CRM & Loyalty Experts Digital Transformation Leaders Brand & Marketing Strategists Data Scientists & AI Specialists Customer Service & Contact Centre Heads
